We have seen plenty of concept cars showing off at this year’s CES, and there’s no exceptional from the British automaker Aston Martin. The automaker revealed the Autolink Rapide S, a new concept born from the collaboration between Aston and LeTV, a Chinese internet conglomerate.
The premium sports car is an infotainment machine featuring LeTV’s Internet of the Vehicle (IOV) system. The ideation and engineering of the Aston Martin Rapide S project have developed a new concept for the centre console and instrument panel.
The centre console is now a 13.3-inch high-definition touch screen and the instrument panel is now a 12.2-inch thin-film transistor (TFT) screen incorporating electronic instrumentation and gauges.
“After a few months’ efforts, we finished the integration of an Aston Martin vehicle and the LeTV IOV system. We have successfully equipped this supercar brand with over 100 years of history with an ‘Internet brain’,” Ding Lei, co-founder, global vice chairman and China and Asia Pacific CEO of LeTV Super Car, said.
The original human-machine interaction (HMI) has also been updated by integrating LeTV’s latest speech recognition technology.
“Aston Martin is renowned for the beauty and quality of its hand-crafted cars. The integration of LeTV advanced connected technologies into this bespoke environment is a natural progression as we look to the future demands of our customers,” Andrew Palmer, CEO of Aston Martin, said in a statement.
LeTV first showed this technology in November 2015 and has released a product, using this technology, specifically developed for automotive applications.