Netflix is coming to India in the first quarter of 2016

On-demand streaming service, Netflix is arriving around the corner

Last Updated: 2 January, 2016

Netflix has already announced that its service will be launched in Singapore, Hong Kong and two other countries in the Asian continent in early 2016. With CES 2016 starting next week, we are expecting an official announcement from Netflix about its arrival to India.

Netflix, the popular on-demand streaming service in the United States has partnered with an Indian telecom operator (yet to be announced) to leverage its 4G network. It’s worth noted that Airtel is the only network with a substantial 4G footprint in the country that’s available to the public but limited to select regions only.

Besides streaming media in partnership with major TV networks and movie studios, Netflix also produces some original shows and owns exclusive rights to air media content. As such, Orange is the New Black, House of Cards, Marvel’s Jessica Jones and Daredevil are some of its own production.

Though Netflix is not officially available in India, many in the country use third-party tools to get around geo restrictions and use the service. Singapore’s on-demand video provider Hooq offers its service at Rs. 199 per month. Most content on YouTube is free. Eros Now and Spuul also offer their services at aggressive price points.

Netflix offers its service to users at $8.99 per month. The company has to be aggressive on monthly subscription fee in order to lure customers to a much wider range.